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    September 12, 2017

    It’s here: Apple announces its tenth anniversary handset, the iPhone X

    apple iphone x

    Apple has officially announced the iPhone X – a next-generation take that celebrates the tenth anniversary of the company’s mobile handset.

    When Apple unveiled the original iPhone in 2007, then-CEO Steve Jobs held the mobile device aloft with a solemn promise; that the handset wasn’t just a phone, but an iPod and internet communicator in one. 2017 marks ten years since that debut, and Apple has now announced a celebratory model packing in elaborate features and a premium price point in the form of the iPhone X.

    The iPhone X marks the first occasion in which Apple has issued a mobile handset with an edge-to-edge display – eschewing the heavy top forehead and bottom chin of yore. The physical Home button is decidedly absent, while the device further includes a vertically-aligned camera array on its rear.

    Read: Apple’s leaked iOS 11 Golden Master points to a new iPod in the works

    In the hand, the iPhone X adopts a 5.8″ OLED display – sitting in-between the iPhone and iPhone Plus. The handset uses a new standard display dubbed the Super Retina Display with a 2446×1135 resolution at 458ppi while supporting HDR, Dolby Vision, and tap-to-wake.

    In lieu of a Home button, iPhone X users can swipe up from the bottom of the screen to return to the home screen, and can long press the larger power button to summon Siri.

    The device leverages Face ID – a new authentication system that uses 3D-sensing front cameras (dubbed the True Depth camera system) to analyze one’s face and measure it against a pre-recorded map. The device’s A11 Bionic chipset uses a neural engine, which handles mapping and measuring one’s facial features. Apple cites that Face ID carries with it a one in a million failure rate should a malcontent attempt to unlock one’s device.

    On a more flippant score, iPhone X users can use their facial features to capture Animojis – emoji mapped to one’s facial characteristics and expressions.

    Unsurprisingly, the headphone jack hasn’t returned – the iPhone X instead supports dual stereo speakers on its bottom panel, and is backed up by a dual-camera array on its rear panel.

    On the technical front, the iPhone X leverages dual 12-megapixel cameras with the same telephoto configuration as the iPhone 8 Plus with dual optical image stabilization.

    This time around, Apple’s dual-camera array is backed up with a focus on augmented reality features, designed to leverage ARKit – the augmented reality framework the company announced earlier this year.

    The iPhone X – according to Apple’s claims – will last 2 hours longer than the iPhone 8, and will support wireless charging. Users in the market for multiple wireless Apple products will be able to purchase Apple’s AirPower charging mat to charge both the iPhone, the Apple Watch Series 3, and AirPods with wireless charging case.

    The iPhone X is slated for a steep price; enthusiasts will need to be willing to fork out $999 USD for the entry level 64GB model, and the handset is set for retail in limited quantities from November 3rd, and will be available for pre-order from October 27th.

    Read: Apple is set to tackle Netflix with a $1 billion investment into original content

    What are your thoughts? Would you be willing to spend to get Apple’s newest, and most premium iPhone? Be sure to let us know your thoughts in the comments below!

    Follow Bryan Smith on Twitter: @bryansmithSA

    Listen in to our latest podcast!

    • Francois Liebenberg

      Take my money!

    • Thabang Makhoali

      Disappointing! Firstly, there’s nothing new here. the iphone is playing catch-up to other flagship phones already out there. Secondly, the new features that other manufacturers revealed like the huge screen layout, has not been executed perfectly. The samsung S8 is the best phone out there.

      • Thanks for your comment @thabangmakhoali:disqus! I think the major novelty of the iPhone X (albeit one we haven’t really got to grips with yet) is its augmented reality features. Insofar as general design goes, I agree with you – I think the S8 (beyond its fingerprint scanner) is one of the best designs we’ve seen this year. I’m really looking forward to seeing how the S9 raises the bar!